Hello! Happy almost summer everyone! I’m so excited about my special announcement that I must share it with you NOW!

You guessed it. I have completed my step-by-step practice-building system for lawyers!!! The Making Rain Out of Mist program consists of a workbook and four audio CDs that take you through what you need in order to have the practice of your dreams.

Enjoy this month’s article on defining an effective complimentary consultation and then read more about my Making Rain Out of Mist program and the special offer I’m offering to my VIP newsletter subscribers.

Is there something in particular you would like me to address in the newsletter? Email me at Barbara@Raimaker-Strategies.com.

If you’ve worked with me or have been receiving my newsletter for awhile you know that I believe that your marketing efforts should not be focused on getting clients. Rather, they should be for one purpose only: to enroll prospective clients into a complimentary (or low fee) consultation.

When you conduct your marketing in order to fill complimentary consultations a few things will happen:

• You can focus on providing your service and giving value, instead of “selling.”
• You become less attached to the outcome.
• It takes the pressure off.

If you focus on your complimentary consultations and work on improving them, you will get clients. This is especially true when you do them with people who match your target market and niche!

There are three key pieces in the definition of a Comp consultation.

1. It is an opportunity for you to provide value.

The Comp Consultation is an excellent way to provide value! You are giving your valuable time and expertise to allow someone to have an experience of your services.

2. It is an opportunity for the person to determine if he/she wants to hire you.

Let’s face it. The Comp Consultation is basically a sales call. When done correctly (as outlined in my Making Rain Out of Mist practice building system :o), the majority of the people to whom you give Comp Consultations are people who want and need what your services provide. The Comp Consultation is an opportunity for the prospective client to experience you. They are determining if they like you, if they think you can help them and if they want to work with you.

3. It is an opportunity for YOU to determine if you want the person as a client.

This is KEY! Many professionals, especially newer professionals, forget this part of the definition, and if you don’t approach the Comp Consultation with this in mind you will NOT be as successful. You are “screening” the prospective client as much as they are “screening” you!

You must offer and conduct a Comp Consultation from a place of, “My time is valuable. I am giving a gift. I provide a valuable service. I am checking the client out as much as they are checking me out. I am selective.”

When you approach the Comp Consultation with this type of confidence and professionalism the number of people who will become your client will skyrocket!

NEW Step-by-Step Practice Building System for Lawyers.

If you’re a lawyer who is struggling to get clients, is challenged by sales and marketing, and is ready to build a thriving legal practice, then the Making Rain Out of Mist program is for you.

The Making Rain Out of Mist program takes you through what you need to have the practice of your dreams. If you listen to the four CDs, read the workbook, do the exercises, and implement what you learn you will secure more clients and grow your legal practice faster and easier!

Specifically, you will:

• Increase your revenue by up to 25%.
• Understand the importance of being perceived as an expert.
• Identify and cultivate a target market and niche, and a process by which you fill your practice. Learn the secrets to marketing without being a marketing expert.
• Learn how to implement succinct, powerful, quick marketing strategies that save you TIME.
• Master the complimentary consultation and use your skills as a lawyer, not a salesperson, to fill your practice.
• Learn how to overcome virtually any objection you will hear from a prospective client.
• And much, much more!
  

This valuable workbook and four CDs will sell for $199. However, for a limited time I am offering the program to all my VIP newsletter subscribers for a special price of $179, plus applicable sales tax and shipping fees.

Not only will you save with this offer, the Making Rain Out of Mist program is offered with a 100% Money Back Guarantee.

This special discounted price is not available through my web site. If you want to take advantage of this limited time offer and get started on building the legal practice of your dreams, please call me at 858-566-5585 or email me at Barbara@Rainmaker-Strategies.com.

Barbara Nichols Mencer
Rainmaker Strategies
Barbara@Rainmaker-Strategies.com
www.rainmaker-strategies.com

If you’ve enjoyed this article and learned a valuable business-building tip, please feel free to forward this newsletter to your friends and colleagues.

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